Appointment for November 24 with Black Friday 2017 and for November 27 for Cyber Monday 2017. Lots of hi-tech products on offer, but not only
Although they have now become part of the European and Italian collective imagination, they originate as commercial appointments typically American. The Black Friday and the Cyber Monday are, today, the two events that officially open the Christmas shopping season, both online and in physical stores.
With a turnover of several billion dollars, the “Black Friday” and the “Cyber Monday” are expected by millions of users around the world, ready to shop and start choosing Christmas gifts for relatives and friends. The reason is quickly said: e-commerce stores and various shopping malls offer very high discounts, with rebates that reach up to 70%. And in 2017 there will be no exceptions: on November 24 (Black Friday) and November 27 (Cyber Monday) you have to get ready to put your hands in your wallet.
What is Black Friday and Cyber Monday
Black Friday and Cyber Monday are two days related to shopping where stores and e-commerce sites offer their products with heavily discounted prices. Black Friday has been part of the American tradition for several decades, while Cyber Monday is much more recent and is linked to a promotional event created by an e-commerce site in 2005.
During the two days users can find products sold at a heavily discounted price compared to normal (even 70%). Although over the years the differences between the two events have gradually thinned out, initially they were two very different appointments. The Black Friday was born as a day of big discounts promoted by stores and physical outlets; the Cyber Monday, a term that appeared for the first time in 2005 in a market research, is an appointment dedicated to heavily discounted online purchases.
When is Black Friday and when is Cyber Monday
Tradition has it that Black Friday is “celebrated” the day after Thanksgiving, which falls on the fourth Thursday of November. So, Black Friday 2017 will be on November 24. Cyber Monday, on the other hand, falls a few days later and is set for the Monday following Thanksgiving: in 2017, Cyber Monday will be November 27.
What to expect from Black Friday and Cyber Monday
As has been the case for several years now, the spotlight will be focused not on physical stores but on e-commerce. What should we expect from Black Friday 2017 and Cyber Monday 2017? Black Friday 2017 will be anticipated by a week dedicated to offers, but the highlight will be on Friday, November 24. During the week various e-commerce sites will launch special offers, but on Friday it will be possible to witness flash offers with discounts up to 70%.
Similar discourse also for Cyber Monday, characterized by flash offers present (more or less) on all e-store. From Monday, November 20 to Monday, November 27, users will also be able to follow the CyberWeek offers to find the items on their “wish list” at a finally affordable price.
What products will be on offer during Black Friday and Cyber Monday 2017? Hard to say, usually stores keep their promotions hidden until the last second. But to dominate will be as every year smartphones, computers and consoles. So be careful, your Christmas gift could come directly from one of the Black Friday or Cyber Monday offers.