A new virtual operator is coming to the already crowded Italian mobile market. It is Ho. Mobile by Vodafone
As someone used to say, it’s a sin to think wrong, but most of the time you get it right. For this reason, the launch of Ho.Mobile by Vodafone, for timing and mode, is rather suspicious. The British phone company, in fact, has dusted off its old project of a low cost operator just a month after the launch of Iliad, characterized by an extremely appetizing and competitive offer.
It seems quite clear, in short, that Ho mobile is Vodafone’s answer to the French of Iliad, evidently worried by the possibility that many users (even long-term subscribers) could decide to make the switch to other “shores”. It is no coincidence, then, if Ho mobile arrives with very advantageous rates – similar to the Iliad rate – hoping to be able to “draw” the attention of some users who have been dissatisfied with Iliad’s performance or some problems related to web browsing.
Ho mobile rates: 30 gigabytes per month and 0 hidden costs
A bit like the French mobile operator, even Vodafone’s low cost subsidiary is focusing on transparency and low costs. In addition to a data threshold really extra large. The Ho mobile offer is articulated in exactly the same way as Iliad, although at a slightly higher price. The only Ho mobile rate available today consists of unlimited minutes and SMS and 30 gigabytes of data threshold (under 4G network) at a cost of 6.99 euros per month.
All at no additional cost: the monthly fee includes the cost of voicemail, receiving SMS “ho. Called” SMS to find out who called us while we were unreachable, hotspot navigation and app for managing the offer. In addition, if we were to exceed the data threshold (difficult, but still possible if we listen to a lot of streaming music) we will not consume a penny more: the navigation would be interrupted and we will have to choose between surfing only on Wi-Fi or recharge to start a new monthly cycle. With the Ho. Mobile card, moreover, the paid numbers (199, 144, 166 and 899) as well as the various subscription services are disabled by default.