Transfer ownership of a Google Analytics Property?

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The documentation on Google Analytics account ownership does not clarify whether ownership of certain Property of user A can be transferred to user B.

I found this answer in SOEN given by @Yahel, but link to the page where it said that it is not possible no longer exists and the response dates to 8 June 2011. On the other hand, in the response itself, there is a suggestion that in Universal Analytics things are different.

Problem

Until 2012, we used our account here and we created several entries for the various projects to monitor the evolution of the work and give some feedback to clients, marketing strategies, etc.

Two pertinent questions emerged later:

  • What if the customer moves to another company?
  • What if the customer comes to have an account of it and wants to be the one taking care of the Analytics data?

In 2012, with Google Plus already in full use, we started to get customers to open a Google account for social presence, and all new projects / Analytics are now associated with the client account where we have permission to administration.

But there remains the issue of years of data collection in older projects that need to be transferred to customers!

Question

How can I transfer the ownership of a Property that is in our Google Analytics account to the customer account?

Migrating the data to another Tracking ID that belongs to the client I think will give the same effect, so it can also be a solution.

    
asked by anonymous 28.02.2014 / 15:38

1 answer

2

Zuul, unfortunately it seems that in your case you use the same account to manage properties of several clients. If this is the case it seems that there is no way to transfer the ownership of the property.

If, on the contrary, you have grouped properties into separate accounts (you have created an account for each customer - all managed by the same user as your company), assuming that you control both the customer and your customer (for security, since you will have to assign administrator privileges to the other user), there is a workaround suggested by Rob Maguire in the Analytics forum

All steps are done in Admin -> Account -> Selecione a conta no Combo -> User Management and Admin -> Properties -> Selecione a propriedade no Combo -> User Management

  • With the user who originally owned the account, add the customer's user as a account administrator
  • With the client user enter the account options and delete the original user (for this you need to first take administrative privileges)
  • In order for the original user to have access to the property, the client user grants administrator access to the original user at the ownership level .
  • Finally, with the original user delete the second account as a user.

    • Rob Maguire explicitly tells you to test the process with a new account so you do not risk losing data, and that this only works for separate accounts.

    See that this does not move a property, it makes a game to pass an account (including its properties) to another user.

    See the article Download Google Analytics without losing historical data for a guide (images are still of the previous Analytics UI).

        
    07.03.2014 / 00:03
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