Should we internalize the content of Meta Tags HTML
as description
and keywords
?
Should we internalize the content of Meta Tags HTML
as description
and keywords
?
In fact it is not an internationalization, it is Google default, the indexation occurs reading this way. and helps a lot in Google search indexing, the google
system automatically identifies your site language pattern, so no translation is required.
Of course the tags tags you put in the default language of the site, in Portuguese type
<meta name="title" content="agencia de Publicidade em Cuiaba" />
<meta name="description" content="publicidade cuiaba">
It depends on your target audience. If the page has a high probability of being accessed in several languages, it is better not to specify the language of the page.
Probably because the search engine will look for the word itself regardless of its meaning if a default language is not specified on the page.
If the site is written in two languages (eg EN and PT), I recommend creating a page for each language, so a visitor from abroad can be directed immediately to the page of your language through the search engine
What you should do is to place meta tags in the same language as your site. Even why google does a keyword concatenation check .. In other words, it checks to see if there is even the related content.
If you have multi languages on your site. You fill in the meta tags with the corresponding language.
However I leave here an SEO guide made by GOOGLE, it's great help. link
If you have any further questions, just ask:
Another thing, do not forget to put your site on GOOGLE WEB MASTERS