Django 1.11. Serving files like robots.txt, sitemap, etc.

Generally the most correct is to delegate this task to Nginx or Apache, which in most cases will already be serving the project's static files.

If you are using Nginx, here's an example:

server {
  server_name example.com;

  access_log /opt/example.com/logs/nginx_access.log combined;
  error_log /opt/example.com/logs/nginx_error.log;

  location /static/ {
    alias /opt/example.com/static/;
  }

  location /media/ {
    alias /opt/example.com/media/;
  }

  location = /favicon.ico {
    access_log off;
    log_not_found off;
    rewrite (.*) /static/img/favicon.ico;
  }

  # restante do arquivo de configuração...

}

I usually use this setting for favicon.ico , robots.txt and sometimes sitemap.xml when it is static. If your application is a focused SEO content is important, perhaps it would be worth considering the sitemaps framework , which is part of Django apps.

But back to your question. The above example would be for Nginx. If you're using Apache, here's an example from official documentation :

Alias /robots.txt /path/to/mysite.com/static/robots.txt
Alias /favicon.ico /path/to/mysite.com/static/favicon.ico

Alias /media/ /path/to/mysite.com/media/
Alias /static/ /path/to/mysite.com/static/

<Directory /path/to/mysite.com/static>
Require all granted
</Directory>

<Directory /path/to/mysite.com/media>
Require all granted
</Directory>

WSGIScriptAlias / /path/to/mysite.com/mysite/wsgi.py

<Directory /path/to/mysite.com/mysite>
<Files wsgi.py>
Require all granted
</Files>
</Directory>